Yes, sports drinks now come in aluminium can form. The funny thing is that I was on my way to the car park in the shopping centre (the mall for the Americans) and I spotted the Powerade can above being sold in a vending machine. I thought it was a joke. But no upon looking closer at the machine, sure enough there was a sports drink in can form looking back at me. So what is a footballer to do when he sees his favourite sports drink in another form? He gets himself one of course.

So What Did I Like?

The first thing that got my attention were the colours. Being an avid supporter of the Australian Football Team, The Socceroos, I was attracted. And that’s the only thing that I liked really. The other features of this product were not great. There seems to be no logical reason to introduce a can version to Powerade. I can’t figure out the purpose of this design. So let’s talk about other things.

No Psshh Noise?

There actually was a small gas noise when I opened up the can, and it has non carbonated advertised. Other than that it’s the same old taste and I can safely say that I don’t think that this will catch on. Maybe the marketing department got their numbers right and knows what the consumer wants, but they’ve got one consumer that doesn’t approve the already great bottle design. Who knows this might take off, but I am not joining that band wagon. Do the sports drink in your country also give you the choice of can form? I would be interested to know. In the meantime, I doubt there will be Powerade cans being thrown around the football pitch in the not too distant future